Startup Showcase: Knockri – Revolutionizes Hiring Process with AI Video Skills Assessment

Discover how Knockri is transforming recruitment with its groundbreaking AI technology.

In today’s competitive job market, finding the perfect fit for a company’s vacant position can be a daunting task. Traditional hiring processes often rely on subjective evaluations, leading to unconscious bias and missed opportunities. However, Toronto-based startup Knockri is revolutionizing the recruitment landscape with its innovative AI video skills assessment tool. By leveraging artificial intelligence and video intelligence, Knockri offers an objective and unbiased evaluation of candidates, making it easier for employers to identify the best-fit candidates early on in the hiring process.

Redefining Candidate Evaluation with AI Video Skills Assessment

Knockri’s AI video skills assessment tool introduces a groundbreaking approach to measuring employers’ skills. Gone are the days of solely relying on resumes and cover letters. With Knockri, candidates are invited to record video responses to a set of predetermined questions, allowing employers to gain deeper insights into their soft skills, such as confidence, empathy, and communication abilities.

The assessment algorithm employed by Knockri is designed to be blind, ensuring that it does not consider factors such as skin color, race, ethnicity, gender, appearance, or sexual preference in the evaluation process. By eliminating these biased factors, Knockri promotes diversity and inclusivity, creating a level playing field for all candidates.

How Knockri Works: Merging Technology and Science

Knockri’s sophisticated platform merges video intelligence, artificial intelligence, and scientific principles to quantify and evaluate candidates’ soft skills accurately. The platform seamlessly integrates with existing Applicant Tracking Systems, enabling employers to incorporate Knockri’s video and written screening tools into their recruitment workflows effortlessly.

Employers can plug Knockri’s ready-to-use algorithm (API) into their interview and conference platforms, streamlining the candidate evaluation process. The AI-driven tool assesses the candidates’ responses based on predetermined criteria and provides a comprehensive evaluation report, highlighting the strengths and areas for improvement of each candidate. By leveraging Knockri’s technology, employers can significantly reduce unconscious bias, streamline their screening process, and identify the best-fit candidates for further interviews.

Embracing a Future of Objective Hiring

Knockri’s AI video skills assessment tool represents the future of objective hiring practices. By using advanced technology and scientific methodologies, Knockri is revolutionizing the recruitment industry, ensuring fair and unbiased evaluations for all candidates. Through its innovative solution, Knockri helps companies build diverse and inclusive teams, driving innovation and fostering a culture of equality.

The power of Knockri lies in its ability to identify the best-fit candidates efficiently, reducing the time and resources spent on the early screening process. By eliminating unsuccessful interviews and providing meaningful insights into candidates’ soft skills, Knockri empowers employers to make well-informed decisions, ultimately leading to better hiring outcomes.


In an increasingly digital and interconnected world, embracing AI technology like Knockri’s video skills assessment tool is vital for organizations seeking to thrive in the competitive job market. With Knockri, companies can unlock the potential of every candidate and build teams that excel in diverse skill sets and perspectives.


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