Startup Showcase: Smith Assembly – Revolutionizing Innovation with Inclusion and Impact

Smith Assembly is a Vancouver-based human-centered innovation consultancy that teaches purpose-driven organizations how to revolutionize their design and development practices to create more successful and impactful products and programs. In this startup showcase, we’ll take a closer look at what Smith Assembly has to offer.

Human-Centered Innovation for Successful and Impactful Offerings

Smith Assembly’s mission is to co-create solutions that enable as many people as possible in the world to thrive. To achieve this goal, Smith Assembly helps organizations harness the art and science of human-centered innovation. Their co-creative approach centers the people who build, use, and are affected by a product or program, resulting in exceptional offerings for stakeholders and humanity.

Product and Program Consulting Services

Smith Assembly offers product and program consulting services to help organizations create successful and impactful offerings. Their consulting services are tailored to each client’s unique needs and may include design thinking workshops, product development consulting, program evaluation, and more. With Smith Assembly’s guidance, organizations can create offerings that meet the needs of their stakeholders and make a positive impact on society.

Inclusion Training and Team Building Workshops

Smith Assembly also offers inclusion training and team building workshops to help organizations integrate inclusion, equity, and sustainability into their practices. Their workshops are participatory and co-creative, enabling teams to learn from each other and create solutions that work for everyone. By prioritizing inclusion and equity in their practices, organizations can create offerings that are more accessible and beneficial to a wider range of people.

A Commitment to Impact

Smith Assembly is not just focused on helping organizations create successful and impactful offerings; they are also committed to making a positive impact themselves. They donate 5% of their revenue every year to community-led nonprofits fostering local innovation, participate in 1% for the Planet, are a Certified B Corporation™, and are a Certified WBE (Women Business Enterprise). By partnering with Smith Assembly, organizations can work with a consultancy that shares their commitment to making the world a better place.


Smith Assembly’s co-founders, two highly-skilled female engineers, bring a wealth of experience to their consultancy. They have honed their expertise in both the most technologically advanced and least resourced environments of the world, as well as with renowned global organizations like MIT, Google, Starbucks, frog, and NASA. By working with Smith Assembly, organizations can benefit from their extensive experience and knowledge.





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Canada Venture News is a Canadian venture magazine that covers startups, business, technology, and innovation in Canada. The online publication provides news, insights, and resources for entrepreneurs, investors, and business professionals, featuring articles, interviews, and analysis of the latest trends and developments in the Canadian startup ecosystem.